The Ultimate SEO Authority Guide 2016

Authority means trust, respect, power and control. The more authority you possess, the more people, companies and sources look up to you, and in the world of SEO it comes as the most important part of your website. 

​As the leading B2B agency provider, we've teamed up with some of the big leaders in SEO to give us an insight into their values, fundamentals and their purpose as a top search engine optimisation company. From keyword research, digital marketing, social media marketing, how to rank your content to reach #1 and getting those conversions you need, as well as much more, Ardor SEO's Authority Guide is the guide you need to read.

Have you got what it takes to be a part of our 2016 SEO Authority Guide? Pop us an email with your business, an article and how your business achieves the top services in the digital marketing world! 

The Digital Side of Experience Marketing
By Chris McNeil, President at Pensarc Marketing
How can businesses use digital media to increase their company's experience marketing efforts?  Chris McNeil provides some practical tips on how customers can get a peek at what its really like to experience your business through the internet.


Creating Answer Box Content
By Tyler Brown, Digital Marketing Associate at DragonSearch
Want your website to rank higher than the SERP results?  In this article, Tyler Brown explains what Google looks for to populate its answer boxes and shares how to optimize content to have your website chosen for this coveted spot.

How to Master the Art of Keyword Research with SEMRush
By Anna Lebedeva, PR and SEO Manager at SEMRush
It is always necessary to do keyword research.  Even though Google constantly updates its algorithms, websites that rank high in the search engine always use the right strategy.  This article delves into how to do it best with SEO industry authority, SEMRush.

Too Big to Rank?
By Everett Sizemore, Marketing Director at Inflow
Just because a website has 109,000,000 URLs indexed doesn't mean it is a good thing.  In this article, Everett Sizemore illuminates why having a big website doesn't necessarily equate to a site reaching its full ranking potential.  In fact, too many pages can be a detriment!  

Content Marketing vs. SEO: They’re Not Mutually Exclusive
By Katy Katz, Content Director/ Accounts at Inturact
We have all heard the story about the tree in the forest that falls without anyone there to determine whether or not it made a sound. In this article, Katy Katz offers some solutions for your content marketing and SEO to work together hand in hand so your information does not fall upon deaf ears like the hypothetical tree. 

Consumers not Conversions
By Courtney Herda, Account Manager at Smarter Searches
Have you considered looking beyond your conversions and actually acknowledging your customers for who they are? This article is full of great tips for assessing your clients needs to make them feel informed and empowered to make a decision or sale.

Beyond Best Practices: 5 Scientifically Proven Ways to Create More Effective Email
By Nancy Harhut, Cheif Creative Officer, Wilde Agency
Have you heard the dirty little secret about   e-mail. You can follow all the best practices - every single one - and still not get the open, read and click through rate you want. This Article has some valuable tips to help your business get better conversions. 

4 Ways To Motivate a Team of Link Builders in 2016
By Kayla Tarantino, SEO Link Manager at Vertical Measures
Preparing yourself for a link building campaign can be a chore if you don't know how to motivate your staff. Here's how to nail down your outreach team and prospect team in 4 easy steps.

3 Keys To Always Have Success with PPC
By Robert Brady, PPC Wizard at Righteous Marketing
Not getting your money's worth in your PPC campaigns? It can be complicated to get starting, but these 3 ways to will make you nail those conversions.

3 Ways You Can Improve Your Facebook Advertising Campaign
By Gavin Bell, entrepreneur & Facebook Marketing expert at Blue Cliff Media
Are you struggling to get your feet off the ground with your marketing campaigns, with high bounce rates and no conversions? Gavin shares this top three tips that guarantee to rack in the numbers you need every time.

BozBoz Logo

How to Get Your Audience to Do Content Marketing For You
By Sophie Turton, Digital Content Manager at BozBoz
Content marketing is an awful lot of work. Rather than doing it all yourself, get help from you audience! Providing a great interactive service is a sure fire way to increase engagement among your audience!

You Don't Need a Digital Strategy
By Stephane Hamel, Independent Consultant, Speaker, and Digital Thought Leader
When it comes to a strategy, "digital" is just a buzz word. What will create lasting change for a 21st century business is ditching the strategy for a data-driven culture, always staying aware of when it's time to learn and time to move. 

​5 Ways to Drive Traffic to Your Website Using Social Media
By Ashley Ward, CEO and Social Media Manager of Madhouse Matters
Social media is about more than baby photos and proposal updates. It's also the best opportunity for brand marketing and advertising your services. To neglect social media is to leave money on the table. 

How I removed 53% of a sites referring domains without paying removal fees.
By Chris Ashton, Managing Partner at Kymodo​
Links are the best way to build authority and improve your ranking in Google, but keeping bad links around can drag down your site like its swimming with weights. Learn how to control a site's referring domain at no cost.

​The Hidden Complexities of Enterprise Local SEO Projects
By Cori Shirk Graft, Senior SEO Manager at Seer Interactive 
Local SEO isn't exactly a walk in the park all of the time, which can throw startups into hot water without the right know-how. Here's a guide to getting your business set up right.

​Detecting & Fixing Negative SEO
By Adam Reimer, Founder of Reimer Marketing
Negative SEO can leave a nasty footprint from Google, which is why it needs to be cleaned up fast. Here are some top tips to bust the black hat SEO methods off your site.

Let it SEO, Let it SEO, Let it SEO!
By Sean Van Guilder, Director of Point It Digital Marketing
Preparing for the seasonal offers can be a daunting task for marketers, but it's also the perfect time to get your SEO in shape - here's how.

8 Ways To Blog Your Way To Success

By Mandy McEwen, Founder of Mod Girl Marketing
​Blogging is more than just blogging, which is why several SEO methods should be considered when you're looking to get your posts ranking. 

9 Trends in Digital Marketing
By Buckley Barlow, Founder of In The Know
As the world of online marketing is becoming more and more competitive, we should ask ourselves what are the newest trends of 2016 and how we can use them in SEO.

​21 Actionable SEO Tips and Tricks You Can Use Right Now
By Alex O'Byrne, Founder of Online Marketing Whiz.
These 21 tips are the foundations of any successful digital marketing plan. Read on to find out how to start your SEO planning and reach the top of the SERPs in a realistic timeframe.

Bob Stein of Connecticut Internet Marketing & SEO

Why I Love WordPress & You Should Too
By Bob Stein, owner of Connecticut Internet Marketing & SEO
WordPress is one of the most widely used content management providers for your website, which is why you should learn to love one of the most popular methods of getting your website noticed.

Why Your Law Firm Is Struggling With Digital Marketing
By Joe Balestrino, CEO of 4PointDigital
Are you a law firm that can't reach the first page? You might be doing all the wrong things. Read on and why out why your website isn't ranking like it should, and how to fix that fast.

Plan 2 Succeed Consulting LLC in Texas

Tips to Dominate Local SEO
By Kay Gambrell, owner of Plan 2 Succeed 
Being found on both the online map and on the first page of Google sounds like a dream, yet so many people lag behind on what is more important for their business. Get the lowdown on local SEO and how important it really is for your rankings.

For Healthy Travel SEO Results, Go Organic
By Joseph McElroy, CEO of Galileo Tech Media
For getting yourself on the map, SEO is not truly dead. Joseph from Galileo Tech Media talks about how local search is changing, improving, and becoming one of the most important elements of search engine optimisation.​

10 Tips To SEO Domination
By Shannon Spoon, Founder of SEO Rank Guarantee
Get your head around the changes in Google's algorithm with these top 10 tips and tricks to keep you in the loop. Read on to find out how you can be the best of the best in the growing SEO game by a true expert in the field - from SEO Rank Guarantee.

Dinis Guarda

Forget SEO, Think TIO!
By Dinis Guarda, Founder of Intelligent HQ & Ztudium
Ztudium is an international digital marketing masterclass of a company that builds businesses and enterprises. They believe in TIO - Total Internet Optimisation. What is TIO? Find out in this top influencers' piece on how to really dominate organic search.