SEO since 2010
Get found on Google. Get heard on podcasts.
Ardor SEO started in 2010 as a backlink service and grew into a full-service SEO agency. Today we write about the two channels that build authority for real estate professionals: search and podcasts.
Two ways to build authority
Search engine optimisation
Optimised pages rank higher, rankings bring traffic, and traffic that stays and reads pushes rankings higher still. That has been Ardor's approach since our first link-building service in 2010.
How we approach SEO →Podcasting
A podcast interview gives an agent an hour of trust-building with listeners, and a link and mention from the show's website. Our guides cover getting booked as a guest and producing your own show.
Podcasting guides →Latest guides
- AI-Generated Podcasts: Should a Real Estate Agent Use NotebookLM?
What NotebookLM (now Gemini Notebook) and other AI podcast generators do, what Apple, Spotify and YouTube require, and where synthetic audio fits for agents.
- AI Clip Makers for Podcasts: Which Tools Find the Best Moments?
AI podcast clip generators compared on price, free-plan limits and controls (checked October 2026), plus what they miss on a real estate interview.
- AI Podcast Show Notes: Tools, Prompts and a Review Checklist
Which AI show notes generators work for a real estate podcast, prices checked October 2026, a copy-paste prompt, and the checklist to run before you publish.
- Average Podcast Episode Length and What Works for Real Estate Shows
The average podcast episode runs 37 to 43 minutes, depending on the dataset. Who measured it, how, and what length suits each agent show format.
- Average Podcast Listeners per Episode: Benchmarks for Agents
The median podcast episode gets 27 downloads in its first week. Host benchmarks with dates, how each platform counts a listener, and what agents should aim for.
- Best AI Podcast Tools in 2027: Editing, Notes, Clips, Transcripts
AI podcast tools grouped by job, with prices checked on each vendor's site in October 2026, what AI gets wrong on a real estate show, and a review checklist.
Our sister company: Icons of Real Estate
Kris Reid also founded Icons of Real Estate, a podcast network for real estate professionals. If you want a show of your own without doing the editing, publishing and promotion yourself, look at their done-for-you podcast production for agents.